Blog

Data Science with Energy Management

The growth in hardware and sensor network in power systems has significantly increased the volume and velocity in energy transmission and distribution. The power system, therefore, has no choice to be a part of Big Data family where data science can take place. In this trend, managing energy data or energy management plays a crucial…
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Data Science Use Case in Construction Industry

While there are many use cases of Data Science in different industries, I would like to mention one from the Construction industry. I came across this while I was preparing for an interview for a construction company. Very novel isn’t it? Who would have thought Data Science and Machine Learning would be utilized in a…
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Personalised E-Newsletter Marketing

In the Digital Era, companies are looking for an innovative way to engage with customers. The new technologies give us the opportunity to interpret data and factors such as customer history, gender and age, in order to define business strategies and predict the future probabilities of customer behaviours. Customer segmentation and predictive analysis have become…
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Would You Like Fries with That?

Have you ever placed more items than you had originally anticipated in your Amazon cart?  Maybe you accidentally spent your entire Sunday Funday mindlessly watching YouTube videos on auto play.  These sites utilize a data science / machine learning technology called a Recommender System.  Recommender systems are very common among e-commerce sites and have proven…
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Using Data Science to Win and Retain the Right Customers More Efficiently

Data Science relies on programming, data mining, statistics, analytics and tools like data visualization to extract meaningful insights and predictions from big data to solve business problems. There are many use cases for data science, but some of the most widely cited examples are in Marketing and can be best explained in terms of the…
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Data Science and Cancer Research

Data Science has a lot of interesting applications, from financial to medical ones. Today I want to tell you about the medical ones, specifically what can be done in cancer research. I have a bachelor degree in Bioinformatics and I am now attending the last year of a Master in Medical Bioinformatics, so the studies…
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A data science use case

Communication and translation. While technical application gives data science legs, translating business or domain problems into a formulated data science problem is essential its utility. Building models and performing analysis a portion of the task, listening to the needs of the business and elaborately articulating a data-driven solution or story is what truly measures a…
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NFL + Pizza + Data Science

A national pizza chain always runs sales during NFL playoff games.  The sales are presented in the form of discounts, i.e. 20, 30, 40 % off or free items. The CEO has challenged the CIO and IT team to find out if the sales are really working to increase the amount of goods sold, OR…
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We are born with data science mindset

Have you ever gone with grandma to the local market as a little kid and saw her walk away from that tomato because she saw a couple of them are bad? But she picked some from another shop that has less bad ones? (Population inference from the sample?) Have you noticed dad evaluating sales offers…
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So you think you can ‘Data Science’ ?

“No, sir. CSV is not a database.” I said as I sipped my third cup of coffee at 9 am. That is how my day began. How about you? We all know the good old overly simplistic(?) role of Data Scientist – Data Cleaning, Exploration, Statistical modelling/Machine Learning and Visualizations. I don’t think this needs…
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