Customer Behavior and Persona Design

Customer Behavior and Persona Design

Imagine… All that we need is just to imagine and think. Once we become able to think, we can search for a solution.

Usually Data Scientists are the ones which can create the best formulas and graphs using different tools… from Python, R to Tableau or even SAS. But should we keep doing this? Is what the market is looking for when someone hire a Data Scientist?

What IF: the Data Scientist become the one who provide solutions that normal humans can process and understand! Such as deliver solutions for Persona Design or even provide a Behavior Analysis and Analytics based on Customer Insights.

The Man or Woman to go when Business requires a deep understanding of the business status and that would be the day where data scientists will become the Solution Architects (how they did it… who cares!!!)

I am a Researcher and you can also call me Data Scientist. With Technology Background and currently working on the financial sector.

You can do two things: forget everything that I wrote on this post and think that I am a crazy man.

Or start abstracting and embrace yourself into an imaginary world where Data Scientist will power the world with Storytelling, Culture Frameworks or Even Behavioral Economics.

With a multi-disciplinary vision… we will create value.

Thanks in advance

Camilo Amarcy

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