Blog

Predictive Maintenance: A Data Science Solution

Imagine you are lined up for an interview from one of your listed dream companies and you are up late. Adding on to that, there is a geyser issue in the bathroom, last minute ironing is still pending and the coffee machine is upset too! What a start of the day? Frustrating – Isn’t it?  Such…
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The superhuman – a business use case for data science

Let’s get one thing clear: as evolution goes, there are several significant differences between humans (the homo sapiens of today) and the most advanced monkeys: The looks (obviously) The fact that humans can operate well with complex abstract models (money, religions, countries, companies etc). Humans have the ability to use cognitive biases for the purpose…
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AMAZON knows it !

Let’s simply remix all big technologies like: Artificial Intelligence, Big Data, Machine Learning,GPS, and Predictive Analytics, and let’s put it into one simple action called: Anticipatory Shipping. Amazon wants to analyse your brain decisive process pattern by watching your virtual moves. They will not only make conclusions from your wish list or shopping bucket, but…
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Data Science in Sport

Data Science for Sport / Sports Analytics Sports Analytics can vary in terms of maturity, depending on the sport, but using Analytics and Data Science within a Sporting context is a fascinating area, and one which i would suggest still has a long way to go before we exhaust all possible use cases. We can…
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Predictive Algorithm to identify Medication Adherence/Non Adherence Pattern in chronically ill individuals

Medication adherence is defined by the World Health Organization as “the degree to which the person’s behavior corresponds with the agreed recommendations from a health care provider.”[1] Poor adherence to prescribed regimens can result in serious health consequences. For instance, a recent study found that the risk of hospitalization was more than double in patients with…
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Data Science with Energy Management

The growth in hardware and sensor network in power systems has significantly increased the volume and velocity in energy transmission and distribution. The power system, therefore, has no choice to be a part of Big Data family where data science can take place. In this trend, managing energy data or energy management plays a crucial…
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Data Science Use Case in Construction Industry

While there are many use cases of Data Science in different industries, I would like to mention one from the Construction industry. I came across this while I was preparing for an interview for a construction company. Very novel isn’t it? Who would have thought Data Science and Machine Learning would be utilized in a…
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Personalised E-Newsletter Marketing

In the Digital Era, companies are looking for an innovative way to engage with customers. The new technologies give us the opportunity to interpret data and factors such as customer history, gender and age, in order to define business strategies and predict the future probabilities of customer behaviours. Customer segmentation and predictive analysis have become…
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Would You Like Fries with That?

Have you ever placed more items than you had originally anticipated in your Amazon cart?  Maybe you accidentally spent your entire Sunday Funday mindlessly watching YouTube videos on auto play.  These sites utilize a data science / machine learning technology called a Recommender System.  Recommender systems are very common among e-commerce sites and have proven…
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Using Data Science to Win and Retain the Right Customers More Efficiently

Data Science relies on programming, data mining, statistics, analytics and tools like data visualization to extract meaningful insights and predictions from big data to solve business problems. There are many use cases for data science, but some of the most widely cited examples are in Marketing and can be best explained in terms of the…
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